Tuesday, August 29, 2006

4.3 Million Viewers Watched Siti's Wedding On TV.

The ratings results are out and RTM- Astro LOST. Read here the full report from Bernama.

Some 4.3 million viewers watched the fairy tale wedding reception of pop princess Datin Siti Nurhaliza Tarudin, 27 and businessman Datuk Khalid Mohamad Jiwa, 47 on television Monday night. The wedding, held at KLCC and attended by 2,500 guests including royalties and political leaders, was telecast live by private station TV3 for two hours from 9pm.

Citing figures compiled by AGB Neilsen Media Research, TV3 said the audience rating hit 4.3 million viewers or 70 per cent of the overnight viewership.

It said rival stations enjoyed an average of 1.6 million viewers or 22.5 per cent in overnight rating.

Government station Radio Televisyen Malaysia (RTM) and satellite TV operator Astro jointly produced the "Mawi-Ina" reality talkshow which was telecast live over RTM1 and Astro Ria at 8.45 pm simultaneously.

The programme brought together popular artiste Asmawi Ani (Mawi), 25, and his ex-fiancee Nordiana Mohamed Naim (Ina), 22, at two separate studios at the Putrajaya Holdings Bhd auditorium.

Media Prima Bhd Television Network Corporate Communications General Manager Eliza Mohamed said: "We were right in our forecast... the programme was meticulously planned to satisfy the audience who have religiously watched Siti's progress as a star on TV3."

Earlier, the couple's engagement and solemnisation ceremony at the Federal Territory Kuala Lumpur Mosque on Aug 21 was beamed live over TV3, breaking a record with an average of 2.86 million day viewers.

Moral of the story: Don't potong jalan or gatecrash.

Related post: Siti Nurhaliza-Datuk K Wedding. Envious RTM Wants In.

3 Comments:

Anonymous Anonymous said...

Did Malaysians gain anything from this media hype?? How come the government kept mum about the live telecast of these two celebraties' personal lives aired on national televisions?

Does this mean that Malaysians have got nothing better to do?

Get a life Malaysians!! The bottom line is all these TV stations are greedy for money and they're not interested in Malaysians' betterment in life!

2:55 AM GMT+8  
Anonymous Anonymous said...

Well, the RTM stations have taken their first step to fight for viewers. I hope they will continue doing it unless they want the viewers to say their programmes at RTM are 'dead'.

I do not say the programmes of the rival stations are the best, but they have captured the young market with they many singing and talent contests, and give away many prizes which they earn back with the SMS charges.

1:40 PM GMT+8  
Anonymous Anonymous said...

Thanks for sharring importent information in this blog.
It was very nice.
Yazılı Soruları
Aşk Flashları

7:03 PM GMT+8  

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